Cases : Challenges and Opportunities
نویسنده
چکیده
cases relevant to business communication in the workplace and functional for a wide range of users in both undergraduate and MBA programs. Instructors may photocopy the cases freely for educational use (see the Permission to Photocopy section on the inside of the BCQ front cover). Issues to facilitate incorporating cases into teaching are discussed in this introduction, and further assistance in integrating the cases into curricula and classrooms is available at the BCQ Web site, which includes teaching notes for most of the cases, as well as student sample communications: http://unix.cc.wmich.edu/rea/bcq
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